Michigan Moments

There’s a power to some places. They leave their mark in people’s hearts and minds. Northern Michigan is such a place. We are fortunate to live in Traverse City so that we can experience—from the outdoors, to the culture, to the people—the magic this region offers. It’s a place that empowers people to live purposeful, meaningful, and active lives, and we are proud to work with so many wonderful people and organizations to make special moments happen together. 



Upcoming Events

We host lots of Life and Whim community moments throughout the year, from small gatherings with coffee and crafts for the kids, to large scale events where the whole community is welcome. Life and Whim’s events have a few things in common—they’re fun, they’re family-friendly, and they take place in the great outdoors. Come see us and enjoy fun moments with your family!


Street Pianos Unveiling Summer 2018

This summer we'll be unveiling two newly painted street pianos in Traverse City for everyone to enjoy! Come out and play a song!

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Leland Gal Pop-up
Monday, July 23rd
5 to 8 p.m.

Leland Gal
West, 201 River Street, Leland, MI 49654

We'll be popping up at the Leland Gal boutique along with Gretchen Deegan Art. Come out and see us!

Colantha's Garden Celebration
Sunday, September 30th
12 to 4 p.m.

Botanic Garden at Historic Barns Park
1490 Red Drive, MI 49684

We are excited to be apart of this year's free family-friendly celebration at the Botanic Garden - there will be wagon rides, live music, food trucks and kids crafts! We'll be there with Susie Q our pop-up shop come out and see us for some fall fun!